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| objective | |
| To make a positive and profitable impact in a multi-faceted role, utilizing my skills in marketing and expertise in project management, print and web design. | |
| education | |
| B.A. in Commercial Art / Minor in Biology 5/96 - Notre Dame College, Manchester NH - 3.43 GPA M.A. in Integrated Marketing Communications |
|
| skills | |
| Analytical and creative thinker with over 10 years experience with direct marketing (both web and print). Savvy in HTML coding, CSS, page layout, illustration, photo-manipulation and copywriting. Quick learner – taught self CSS in a week based on knowledge of HTML and Quark styles. Can easily assimilate and adapt simple programming code to fit site needs. | |
|
Software/Hardware |
Professional/Technical |
| experience | |
| 8/1/06 - Present | Hello Direct, Inc. | Nashua, NH Web Content Manager |
|
| Promoted with two direct reports (Web Designer, Web Content Specialist) after the company announced it was building a new e-commerce site from the ground up. Was involved with every aspect of building the new site including sales pathing, promotion functionality, page templates, product content and administration. Currently multi-tasking between several initiatives and projects including weekly promotional e-mail blasts, bi-weekly homepage refreshes, monthly catalog-related web promotions, quarterly new product uploads, customer microsites, surveys, abandon cart program, transactional email series, new research (blogs, site navigation trends, wizards). Responsible for managing all front end web projects, email programs, testing and validation, on-site search optimization, coordinating contractors, integrating new technologies. | |
| 7/7/03 - 8/1/2006 | Hello Direct, Inc. | Nashua, NH Creative Production Manager |
|
| Responsibilities included scheduling, monitoring and managing all web and print projects. Preparing print files for internal distribution and press runs. Coordinating product additions, deletions, price changes, and product images for the web. After multiple errors in the catalog due to incomplete product knowledge by the Creative team, took it upon myself to understand the core and new products so no future errors would be made. Took responsibility of creating a searchable, accurate and optimized image library. Other responsibilities include liaison to external imaging and prepress services, scheduling and organizing catalog proofing and review, Mac troubleshooting and consultation, creating and correcting catalog pages, color-correcting, image manipulation and web graphics. | |
| 5/19/03 - 7/4/03 | GE Ion Track | Wilmington, MA Graphics Coordinator (Temporary) |
|
| Team player in a small global marketing department who coordinated the scheduling, creation, correction and translation of marketing materials. Other responsibilities included handling of billing for external copywriters, graphic designers and advertising media. | |
| 3/20/00 - 3/20/03 | The Home Depot New England Division
| Canton, MA Systems Coordinator/Interim Art Director |
|
| Multi-faceted role that encompassed prepress, systems and creative. Was solely responsible for file integrity of full-color monthly catalogs, tabloids and standards with a 6.1 million print run. Designed, laid-out and photo-manipulated full-color catalog pages, posters, flyers, and store signage.Was liaison to print vendors and newspaper ad depts. Trainer for advertising coordinators in the use of desktop publishing, photo-manipulation, illustration, and data management programs. Tech support for Advertising Department including both Macintosh and Windows platforms. Other responsibilities included set-up, monitoring and maintenance of PDF workflow. Was interim Art Director for over three months where I won critical praise for our regional Décor initiative tabloid. | |
| 10/98 - 3/00 | Papergraphics Print and Copy, Inc.
| Merrimack, NH Graphic Designer |
|
| Agency-styled design department which encompassed everything from client meetings to printed materials. Designed logos, business cards, brochures, flyers, booklets, labels, postcards, folders and other promotional pieces. Scanned and color-corrected images, trapped and RIPped files (via ECRM Scriptsetter) and processed film and RC paper. Consultant for integrating new and developing technologies. Server administrator and responsible for archiving and backups. | |
| 8/97 - 10/98 | PC Connection, Inc. | Merrimack, NH Graphic Designer |
|
| Designed full-color catalog pages, posters and flyers. Scanned and color-corrected images, trapped and RIP files (via Scitex PS/2), processed film and set Iris digital proofs. Tech support for Advertising Department including Macintosh platform, Scitex PS/2 and Iris digital proofers. Canto Cumulus database administrator and responsible for archiving and backups. After resigning position was asked to stay by Senior VP. Stayed on as part-time contractual worker for 2 more months. | |
| 7/96 - 8/97 Foothills Trader Torrington, CT Graphic Designer |
|
| The only full-time designer in a high volume, weekly deadline environment. Responsible for layout and paste-up of one of three regional zones. Designed covers, special sections and promos. Tech support for Advertising Department and server administrator. | |